Website visits and inquiries
We look at how visitors arrive and where they leave. This helps identify pages or steps that may be losing potential customers.
Know where to spend your website and marketing budget.
We review what's working, where customers drop out, and what your team can realistically change. You get a prioritized plan explaining what to do first and how to measure progress.
Example: quote requests have fallen Priority
01 Repair a broken inquiry form First
02 Explain what's in each package Next
03 Track completed inquiries Next
04 Review whether ads are needed Later
EXAMPLE RECOMMENDATION
Fix the inquiry form before paying to bring more visitors to it.
Digital Strategy
Illustrative example
2–4 weeks estimated for a paid review
Plan with priorities and responsibilities
Review of your website and marketing
£1,200 paid strategy projects from
WHAT WE CAN HELP WITH
Decide what to improve before committing to more work.
The review can focus on a decision you're facing, such as whether to rebuild your website or improve the pages you already have.
Competitor websites
We compare their offers, content, and customer experience with yours to see where your site could explain its value more clearly.
Search traffic
We check which searches bring people to your site and whether customers searching for your main services can find you.
Your message and audience
We review whether your pages speak to the customers you want and answer the questions they ask before buying.
Marketing time and spend
We compare effort and cost across your marketing channels with the results you can measure, such as inquiries or sales.
A plan your team can use
You receive recommended actions in priority order, with responsibilities, suggested timing, and ways to check whether the changes help.
01 What does a paid strategy project include?
We agree on what to review, examine your website and available marketing data, and deliver a prioritized action plan. The estimated duration is two to four weeks, with the exact scope and schedule in your proposal.
02 How is the free review different?
The free review is a short email with initial observations based on your public website and the goals you share. The paid project includes a deeper review of agreed data and a detailed plan for your team.
03 Is strategy already included in a website project?
Yes, planning the website is included. A separate strategy project is useful when you need to decide whether a new site, content work, or another marketing investment should come first.
04 Can you carry out the recommended work?
Yes. We can quote separately for website design, development, content, or search work. You can also give the plan to your own team.
05 What if we don't have much visitor data?
We can still review the public site, your offer, and customer feedback. We'll explain which recommendations need further testing and where better tracking would help.
06 How do we measure whether the changes work?
We agree on measures tied to your goals, such as qualified inquiries, bookings, sales, or cost per lead. The plan explains what to track so your team can review progress.
Find out which website or marketing changes to consider first.
Send your website address and the business problem you're trying to solve. We'll reply with initial observations and explain whether a paid strategy review would be useful.
An initial review by email. Paid work is quoted separately.